1. Virtual clay in Meta Quest Pro
Here’s something that went a little under the radar during last week’s Meta Connect event. jump to 42:30 marks in Meta’s lecture (opens in new tab) and you’ll see Mark Zuckerberg announce that Adobe is making creative apps for the new Meta Quest Pro mixed reality headset.
Referring to Adobe, Zuckerberg said that “in the next year, they will start releasing a suite of apps for professional 3D creators, designers and artists – from collaborative design reviews to Substance 3D Modeler using Quest Pro controllers.”
The latter is something I think we’ll hear a lot more of in Adobe Max. The sculpting software is already in beta and allows you to play with digital clay. This really feels tailor-made for VR/AR headsets, as opposed to work meetings with awkward legless avatars.
So what exactly do we expect to see in Adobe Max 2022? I’m particularly fascinated by this year’s event because there are so many rivals apparently eating Adobe’s lunch, or at least stealing some of its fries.
First, there’s the increasingly popular Canva, a free graphic design tool that’s expanding into new areas like video editing. It’s one of the main reasons Adobe spent $20 billion on Figma last month (that’s more than Facebook paid for WhatsApp in 2014).
Then there are the text-to-image creators like Dall-E and Midjourney, not to mention Google creating AI-powered photo editing on their Pixel phones. So, with all that in mind, I’ve rounded up the top five things I hope Adobe will see announce or talk about during the Max 2022 keynote later on.
Hi, I’m Mark (Camera Editor at ), welcome to our Adobe Max 2022 liveblog. Adobe’s ‘Creativity Conference’ has already started in Los Angeles, but today is the big day for the software giant – and for who uses its dozens of applications.
Starting at 9 am PDT / 5 pm BST (or 2 am AEST on Wednesday the 19th), Adobe will be streaming their two-hour keynote, which will give us a glimpse of what’s new coming to software like Photoshop, Lightroom, Premiere Pro and more. .
But in the run-up to that big reveal, we expect to see Adobe make some teaser announcements about things that will be fully unwrapped later. So if you want to know what we expect to see in Adobe Max – and our first thoughts on the news as it happens – stay tuned to this regularly updated liveblog. We even promised not to mention the metaverse (well, let’s try).